Friday, May 27, 2005

Great study about search - Check it out.

Lately, I am becoming obsessed with this problem. 77% of internet users use search engines to find new sites, but fewer than 20% even see the second page of results. I'd like to draw your attention to this very interesting study by Enquiro and Eyetools. You will be surprised to find out how irrelevant even the 5th and 6th query results are.

If we take Pareto's rule into consideration, there is not point to display more than then first ten query results. Although, one of the major drawbacks about Grokker is it's single result at the most granular level. However, we should really be concentrating on the first ten results, making sure that they are good. Otherwise, we should offer different word groupings.


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